Course Overview

Strategic Management yields and enhances an organization’s strategic plan through anticipating future business growth potential and protecting against business volatilizes and drastic changes. This course will help participants to integrate creative ideas with advanced knowledge and skills and link them to the strategic decision making process with the aid of a methodical business thinking process. This course also explores the organization’s vision, mission, principles, techniques and business models. Moreover, this course also describes Strategic Management main areas, related activities and techniques and the skills necessary to effective execution.

Key Benefits

We help acquaint you with the essential methods and tools to develop into a successful corporate and project manager of tomorrow, by supplementing the traditional metrics of performance with the latest dynamic methods that adapt to the increasing uncertainty and flexibility inherent in the fabric of the modern business world.

Course Outline:

Module 1: Overview of Strategic Management

Define Strategic Management
Strategic Thinking
Strategic Planning

Module 2: Market Analysis

Sectoral Analysis
Strategic Timeframe Analysis – Present and Future
Strategic Scenario Development
Business Architecture Analysis and Implications

Module 3: Competitive Advantage

Risk Assessment
Opportunities Analysis
Considerations Analysis
Change and Strategy

Module 4: Core Competencies Analysis

Determine organizational core competencies
Developing new core competencies
Strategic competitive advantage

Module 5: Strategic Alternatives Evaluation

Cost structure analysis
Comprehensive analysis
Strategic cost positioning

Module 6: Strategy and Product Differentiation

Needs analysis
Define product differentiation
Branding
Strategic Positioning

Participants Profile

This course is intended for employees working in the following areas:

Project Management
Investment Analysis
Business Analysis
Business Development
Financial Management
Marketing

Instructors Profile

This program is led by instructors with significant practical and teaching experience, who have solid professional and academic background that help combine traditional lecturing with case studies and discussions to enhance the training experience and complement lessons gained.